BHP Printing Blog

Did you know that at Blue Hill Press, our day-to-day business operations are powered in part from wind-generated electricity?  That windmill graphic at the top of our website means that when it comes to being good stewards of the earth, we walk the talk.

To help promote a cleaner and greener world, Blue Hill Press is committed to sound practices. We purchase production supplies that are made of recycled products, we use natural inks (soy and linseed-based), and we produce no silver-bearing waste.  We recycle ink, paper, cartons, pallets and aluminum, and, we use computer-to-plate technology to bypass film processing and eliminate silver-bearing waste, and we’ve been using direct-to-plate technology since 2007.

We are proud to serve our clientele in the most environmentally responsible manner possible. But we also provide opportunities for you to “go green”.  We provide you with environmentally conscious paper and inks.   Due to the increase in awareness of global resources, there are now many earth-friendly options when choosing your paper type and printer inks.  Using paper and inks that are made of alternative materials helps reduce the amount of dangerous and wasteful substances.  Envelopes can now also be printed with a "Please Recycle" logo for no extra charge.    

Catalogs, brochures, newsletters, direct mail, and flyers are prime candidates for recycling.  Being conscious of what it truly means to 'reduce, reuse, and recycle,' can have a big impact on the earth's most vital resources.

Direct mail is still a great communications tool to get in front of your clients and customers. It brings about brand loyalty and you can have complete control of the message you are trying to promote. They can target your prospects through flyers, postcards, letters, personalized notes and catalogs of products by getting information directly in front of them. If the pieces are well put together, eye-catching, and has the message that you would like to say, then it is a cost-effective piece of marketing. But that is not all it needs. It must have the right presentation, offering something with a call-to-action. When a direct mail piece is done correctly, you can close a sale faster.  This is where Blue Hill Press can help you.

When it comes to reaching both existing and potential clients, direct mail is a great option. And, while many businesses are logically trying to seek out new customers, it is still important too that you pay attention to your existing clients. Keeping in mind: the average customer has the ability to influence the buying decision of 10 other people. However, most customers don't remember their salesperson's name. They may tell 10 friends about how much they love their new purchase, but what if they can't remember to tell friends about the salesperson? Direct mail is an easy and cost-effective way to stay top-of-mind with past customers, ensuring that they send new, potential customers to your business. Direct mail can help businesses stick in the customer's memory.
 
How you express your information can greatly impact the attention that it will receive. Build your business with Blue Hill Press. We can help you create professional, informative and concise Direct Mail pieces for your past customers and your potential prospects.

When designing your flyer printing project, it's essential that you keep your target customers in mind. Use text and images that will appeal to, or resonate with them specifically, rather than to the entire public as a whole. In addition, where and how you distribute your flyers or inserts is also very important. Distribute them in areas where your target market is located.

How to Use Flyer Printing - One of the best things about flyer printing is that you can use the same design for a variety of different uses. From advertising a special offer to announcing a new product, a properly designed printed flyer can handle almost any task. The key is to make the flyer as flexible as possible.

At Blue Hill Press, we bring your flyer printing projects to life. We will produce quality flyers for you with remarkable turnaround time. Order now and experience the Blue Hill Press SERVICE difference!