Grab BHP Blog FeedIf you are planning to use marketing sheets or sales sheets to promote your business, their printing quality can make or break that great first impression you’re looking to create. Make sure your sales sheet printing job adheres to the following tips from Blue Hill Press.
Make sure your design file is set up correctly. Your sales/marketing sheet’s design file should meet these requirements:
- Minimum resolution of 300 dpi for the best image quality.
- Correct image dimensions for the size you want to print. Image size calculators online can help you check this.
- 1/8″ bleeds on all sides to avoid unwanted trimming of your design.
- CMYK color mode. Files submitted in other color modes are automatically converted to CMYK, but the colors will change.
Use full-color printing in your sales sheet’s contents. Select eye-catching, professionally taken images for your design. Incorporate colors for your font and design that are both visually pleasant and appropriate for your business identity (brand consistency). A glossy color sales sheet with photos is more likely to attract attention than one utilizing a gray-scale design.
Print your marketing sheets with the rest of your promotion kit for convenience, consistency, and possibly to get discounts. Marketing sheets presented in presentation pocket folders along with your other materials deliver a stronger invitation for your target audience to find out more about your business.
