BHP Printing Blog

In today’s online world, print catalogs are still a necessary tool and invaluable resource for your business.  Catalogs are a way to market your products to your customers. But use them to your advantage, if you use catalogs create them in such a way that they remain in front of your customers.  The longer your customers or potential customers keep your catalogs, the more likely they will be to read it, use it as a resource and purchase from it.

Catalogs need to be a resource and sales tool.

Many companies are using the internet and telephone as a way for their customers to place orders. However, those businesses who also use catalogs show a high percentage of clients who use catalog forms to place their orders. You know, not all of your clients are computer savvy. It is important to give your customers multiple ways to looking for your products and pricing.

Within your catalog there should always be an order form. Catalogs can be an efficient marketing tool when designed properly, each section or product must contain a call to action. Calls to action create an impact and encourage your customer to act. For help designing and printing your product catalog, contact Blue Hill Press.

When you need to make that business deal, or impress that client, it comes down to the details. Your presentation needs to be its best, but it also needs to look its best. Make the best first impression with high quality pocket folders, presentation folders, and custom folders.

Our standard presentation folders securely hold documents and compliment your presentation in bold color.  Our 3 panel presentation folders showcase your materials in three viewable areas, which can make a great impression on all of your potential or existing clients and customers.
 
Is this a business meeting that involves financial, legal or other over-sized documents? Letter size and legal size folders are ideal when you need to securely hold banking, finance, real estate, legal or any oversized documents, while professionally presenting them.

Your presentation needs high-quality customized solutions.  If you need professional pocket folders, presentation folders, or any custom folders, contact Blue Hill Press.

Even in this era of digital marketing, printed marketing materials are essential to getting information out there regarding your goods and services. Product brochures are the perfect tools. Designed properly, captivating color brochures can offer a good amount of information within a contained area.

Professionally printed brochures are a great marketing tool that can be used for multiple purposes. As advertisements for your company’s products or materials, brochures are a great way to introduce yourself. Use them as a leave-behind marketing piece to stay top of mind with potential customers.

Create a brochure for your reception area, for trade shows and for seminars. To show potential clients about your business, having well designed brochures can help while giving prospective clients a take away for reference later.

With the help of Blue Hill Press you can create brochures and other marketing material, contact us.  

It is important in marketing today to integrate all types of media into your strategy. As you know, social media is a huge marketing medium, and those businesses that tie it together with direct mail, print marketing and the company web site have marketing avenues that complement each other for much better results and higher ROI.

Social media has affected direct mail. By applying QR codes to direct mail pieces you can link your business to your social media sites. Within those sites, customers can share feedback on your goods and services and interact with your brand, your company directly.

Additionally, by intertwining your print marketing and your digital marketing, you also give yourself a new venue in which to promote your company’s products, services, specials and discounts.

By reminding potential customers to “like” your company’s business page, or to “follow you on twitter” with your direct mail marketing, you can supply your customers with up to the minute information, discounts, and incentives.

For help in creating a direct mail piece that promotes all of your marketing strategies, contact Blue Hill Press.